Portugal

Olá! (Hello!)
Adeus! (Bye!)
Land area
92,345 km2
Population
10.6 million
Currency
euro [EUR]

Portugal forms part of the Iberian Peninsula, situated on the westernmost edge of continental Europe. Nearly eleven million people live here – most of them on a strip of the Atlantic coast that extends from the Spanish border in the north to the metropolis of Lisbon. The country’s interior and southern regions are characterised by agriculture and are more sparsely populated in comparison.

In recent years, Portugal has experienced increased strain in terms of its role as a location for business. The necessary reforms following the global financial crisis alongside considerable cuts in governmental spending have inhibited the purchasing power of the Portuguese. But the worst of the economic recession now seems to be behind them.

The Portuguese trade sector is highly developed and displays a relatively high density of companies. The 1980s saw the establishment of supermarkets, discounters and large-scale superstores – all very popular among the Portuguese. A large number of independent retailers are also still in operation and continue to play an important role in supplying goods at the local level.

Travel tips

Restaurant tip

Migaitas

Praceta Parque das Exposições
4705-104 Braga

Google Maps

www.restaurantemigaitas.com

Restaurant tip

Mar do Inferno

Avenida Rei Humberto II de Itália
2750-800 Cascais

Google Maps

www.mardoinferno.com

Restaurant tip

Restaurant Adega São Nicolau

Rua S. Nicolau 1
4050-561 Porto

Google Maps

Hotel tip

Hotel Aquapura Douro Valley

Aquapura Douro Valley
Quinta de Vale Abraão, Samodães
5100-758 Lamego

Google Maps

www.aquapurahotels.com

Hotel tip

L’And Vineyards

Estrada Nacional 4
Herdade das Valadas
Apartado 122
7050-031 Montemor-o-Novo

Google Maps

l-andvineyards.com

This attractive hotel is surrounded by the vineyards of Alentejo and offers a special architectural highlight: rooms with a retractable ceiling, allowing guests to sleep under the open sky.

This attractive hotel is surrounded by the vineyards of Alentejo and offers a special architectural highlight: rooms with a retractable ceiling, allowing guests to sleep under the open sky.

Etiquette

In Portugal, it is very important to address others using their title (e.g., Dr, Eng., Sir). Additionally, it is considered good manners to greet other people in public areas (e.g., when entering an elevator).

Facts & figures

METRO Cash & Carry Portugal

Market entry
1990
Head Office
Carnaxide
Number of wholesale stores
10
Number of employees
1,188